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Title : Finland June 2017
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Finland June 2017

Scandinavian Classic, now with a Plug in it

Cool Kids land in hot market

Finland has become one of my favorite markets to report, because news here are always good, and July confirmed the trend, with a total of 232 EV's sold, up 121% regarding the same month last year, with YTD now growing 89% YoY, to 1.490 units, with the EV Share up again to a record 2%.

Looking at the models ranking, the Mercedes GLC350e is the unchallenged ruler, rising from #15 in 2016 to an undisputed leadership (21% share, 13% above the runner-up), with 315 units.

But the runner-up place is pretty much up for grab, with the VW Passat GTE trying to keep several players behind it, like the #3 Audi Q7 e-Tron (Only 3 units behind), #4 Volvo XC90 PHEV (-23 units), or even the #5 Tesla Model S (-29).

The Second Spot might even be within the range of the #7 BMW 530e, this year best selling rookie, that was also #2 in July, ahead of another two recently landed models, sure to make waves: The Porsche Panamera PHEV (21 deliveries) and the Volvo S/V90 PHEV twins (19), with the Swede models certain to be a popular choice in this market.

Looking elsewhere, the Renault Zoe and BMW i3 are running for their class leadership, although on a far lower place that we are used to, in #16 and #17, respectively, while another small(ish) BEV landed in Finland, with the Kia Soul EV registering their first units this Summer.

Looking at the manufacturers ranking, Mercedes (24%) is in the lead, followed by BMW (19%, up 1%) in Second, with Tesla and Volkswagen running for Third Place, both with 10% share.

Pl	Finland	July	YTD '17	%	Pl '16
1 2 3 4	Mercedes GLC350e Volkswagen Passat GTE Audi Q7 e-Tron Volvo XC90 T8	51 5 13 10	315 114 111 91	21 8 7 6	15 2 9 1
5	Tesla Model S	10	85	6	5
6 7	BMW 330e BMW 530e	5 22	74 66	5 4	3 N/A
7	Mitsubishi Outlander PHEV	9	66	4	6 7
9 10 11 12 13 14	Tesla Model X BMW 225xe Active Tourer Nissan Leaf BMW X5 40e Mercedes E350e Hyundai Ioniq Electric	6 7 2 7 5 8	63 59 54 45 35 34	4 4 4 3 2 2	14 7 7 4 N/A N/A
15	Porsche Cayenne Plug-In	7	31	2	10
16 17 17 19 20 21 22 23 23 25 25 25	Renault Zoe BMW i3 Porsche Panamera PHEV Kia Optima PHEV Volkswagen Golf GTE Audi A3 e-Tron Volvo S/V90 PHEV BMW 740e Mercedes GLE500e BMW i8 Kia Soul EV Volkswagen e-Golf Others	4 21 5 5 1 19 2 1 1 7	30 29 26 24 23 21 20 19 16 6 6 6 22	2 2 2 2 2 1 1 1 1 0 0 0 1
	TOTAL	232	1.490	100

Source: trafi.fi

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