Title : Norway July 2018
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Norway July 2018
King Leaf
After a June sales peak, due to the latest fiscal changes, that increased taxes on short range PHEVs, July came and saw the PEV market drop 6% YoY, to 3,738 units, mostly due to the PHEV hangover, with plug-in hybrids sinking 32% last month, while BEVs resumed the growth path (+26%), despite the current long waiting lists (Hyundai Kona BEV, Audi e-Tron, etc...) preventing further growth.
Nevertheless, plug-ins reached 39% share in July, dropping the YTD share to 46%, down 1%.
The fuels mix in last month showed gasoline cars recovering the lead (27% of all sales), while BEVs were Second, with 24% share.
Looking at July Top Sellers, the new Nissan Leaf was King once again, with 980 units, doubling the registrations of the #2 VW e-Golf, while the BMW i3 returned to the Podium, in Third Place.
The surprise of the month was the Fifth Position of the Audi A3 e-Tron, with 216 units a new Year Best.
Looking at the 2018 ranking, the top positions stayed the same, with the first change happening only in #13, with the BMW 225xe Act. Tourer surpassing its X5 PHEV sibling.
The Climber of the Month was the Audi A3 e-Tron, jumping two positions, to #16, while its Q7 e-Tron stablemate also had a positive month, climbing one position to #19, thanks to 139 deliveries, its best performance this year.
Looking at the manufacturers ranking, Nissan is still in the lead (17%, up 1%), but is closely followed by BMW (15%), Volkswagen (13%, down 1%) and Volvo (11%, down 1%), so at first sight, the Japanese hatchback would need to keep a close eye on them to remain with the Gold Medal, but because PHEVs are a big part of the pursuitors lineup, they will have a harder time selling in the second half of the year, so Tesla (11%) might even get ahead of them and end 2018 in the Podium.
Source: elbil.no; ofvas.no
Models breakdown by Fuel Source
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With the PEV share dropping to 39%, plug-in models lost some momentum, breaking down sales by fuel source, we see ICE models recovering, with 2 representatives in the Top 10, along with 3 BEVs, 2 PHEVs and 3 HEVs, with the Best Selling HEV (Toyota Yaris) being Third, recovering its podium position.
With regular ICE models in #5 and #7, PHEVs under-performed this month, with the best selling one being only #9.
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