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Title : Germany January 2019
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Germany January 2019

Audi E-Tron jumps to #4

The German PEV passenger car market was up 17% to 6,767 registrations, with a seismic change happening in the fuels mix, with BEVs jumping (+68% YoY), while PHEVs continue sinking (-26%), allowing full electrics to outsell plugin hybrids by a large margin (69% share for BEVs).

With a stagnating mainstream market (-1% YoY), the PEV Share climbed to 2.6% in November, with BEVs alone hitting 1.8%.

Looking at January Best Sellers, you can see the good moment of all-electric models, with 8 BEVs in the Top 10, and the Renault Zoe leading the way, with 799 units, closely followed by the VW e-Golf (746) and the BMW i3 (703), with the Bimmer hot hatch scoring its best monthly result ever in its 5 year career. I guess the formula larger battery = higher sales gets proven once again...

But the (not so) surprise of the month was the Audi e-Tron, starting the year in the 4th Spot, with 407 registrations, a great result, considering official customer deliveries are only set to start in February, so expect these numbers to grow in the near future. Will we see the Audi SUV in a podium position soon?

One thing is certain, 2019 will see another close race for the leadership, with the 2018 trophy winner, the Renault Zoe, having to defend its title from the BMW i3, Tesla Model 3 and Audi e-Tron (maybe), while Volkswagen could surprise us with higher than expected deliveries of the eGolf / ID duo.   

Below the top positions, the Hyundai Kona EV continues to ramp up deliveries, having registered a record 291 units, while the Mitsubishi Outlander PHEV was by far the best selling plugin hybrid, thanks to 360 units. 

Besides the Kona, the other Korean models also had a positive month, with 6(!) models in the Top 20, while the Volvo SUVs are also on the up in 2019, with the (relatively) smaller XC60 PHEV delivering a record 126 units, and the full-blown vessel XC90 PHEV registering 84 units, its best result in 2 years.

In the brands ranking, BMW (17%) is in the leadership, while Renault and Volkswagen are racing for the runner-up place, both with 12% share, comfortably ahead of the #4 Hyundai (9%).

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